Manuel Rojo

Manuel Rojo | Frozen

Biography

Sessions

13:45h

Round Table | The Horeca Hub The Shift

Buying Is No Longer About Supplying: It’s About Strategy

Joan Cuni DECOD - Moderador

Manuel Rojo Frozen - Speaker

2026-03-23 13:45 2026-03-23 14:15 Europe/Madrid Buying Is No Longer About Supplying: It’s About Strategy

The supplier relationship is undergoing a profound shift. In this session, expert voices analyse how purchasing priorities are changing, what today’s end customer demands, and how to align product, service, and costs. A conversation to understand how to make better supply decisions in a more complex and demanding environment.

Talk Stage 1 - The Horeca Hub

Mon 23

13:45h - 14:15h Talk Stage 1 - The Horeca Hub Free access

Manuel Rojo

Biography

Sessions

Buying Is No Longer About Supplying: It’s About Strategy

#HOSTELCO2026
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#HOSTELCO2026
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Manuel Rojo

Biography

Sessions

Buying Is No Longer About Supplying: It’s About Strategy

#HOSTELCO2026 on social media

#HOSTELCO2026on social media

Alimentaria & HOSTELCOExhibitors and Products Catalogue

#HOSTELCO2026
on social media

#HOSTELCO2026
on social media

Alimentaria & HOSTELCO
Exhibitors and Products Catalogue